Tidy Capital was born in the mind of the founder and co-owner of Esau Benites. His passion of serving and bringing a smile to those he served led to a dream that he had in helping those with busy schedule, family obligations, physical disabilities, and the elderly. He knows that even the smallest inconvenience, like taking out trash, can be done to serve them.

Inspired by Esau’s passionate vision to serve through this venture, his brother-in-law and the co-owner of Tidy Capital, Jaemin Lee, also decided to serve by supporting the administrative efforts.